What a landing page is
It’s a single page with one goal: getting the visitor to message you, call you or buy. It has no distractions.
It’s a good fit if: you’re starting out, you sell one main service, you run ads or you have a promotion or launch.
What a full website is
It has multiple pages: services, work, about, contact and more. It gives more information and lets Google show you in many different searches.
It’s a good fit if: you offer several services, you want long-term clients from Google or you need to build more trust before the sale.
Three questions to decide
- How many services do you want to sell? One: landing page. Several: full website.
- Where do your visitors come from? Ads or social media: landing page. Google searches: full website.
- How much explaining does your offer need? Little: landing page. A lot: full website.
You can also start small
A good landing page can be the first stage and grow into a full website later. Before you decide, run your current site through our checklist.
Still not sure? We’ll help you choose.
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