How to use AI in your business

Where it usually helps

• Answering common questions. Hours, areas, base prices and requirements.
• Sorting inquiries. Classifying what comes in and flagging what’s urgent.
• First drafts. Emails, posts and descriptions you review afterwards.
• Summaries. Turning meetings or long documents into clear points.

How to start

1. For a week, write down the tasks you repeat.
2. Pick one and measure how long it takes.
3. Try AI and check the results.
4. Only automate it if it works.

What to watch out for

• Always review. AI can be confidently wrong.
• Protect data. Don’t enter sensitive client information without knowing how it’s handled.
• Disclose when appropriate that an assistant is replying.

To apply this to your website, see our artificial intelligence service.